Project: Maytag Dishwasher Campaign
My role: Copywriter
That baked-on brownie batter doesn't stand a chance against Maytag Dishwashers with Dual Power Filtration. With the Maytag Man's help, we created a 360 campaign - TV, social, digital - to show how these dishwashers grind up leftover food and leave your dishes looking pristine. So now you can pass on the the pre-rinsing and pre-scrubbing.
TV Spots
Social Media Content
